The $500B problem
How Showrooming impacts the retail environment

The $500B problem
The impact of Showrooming on retail
Showrooming: the practice of visiting a shop or shops in order to examine a product before buying it online at a lower price
Wholesalers feel the impact of reduced store traffic, increased competition, and cost cutting by retailers (e.g. reduced staff)
Retailers must improve revenue, drive down costs, and appease investors
Add to this...the modern customer
How much is Showrooming costing you?
(click on your sector below)
Let's take back control....click here
How much is Showrooming costing you?
(check your sector below)
APPLIANCES: $11B
BABY: $3B
ELECTRONICS: $58B
TOYS: $14B
BEAUTY: $34B
APPAREL: $147B
The impact of Showrooming
US Retailers lose $500B each year due to Showrooming.
More than 90% of smartphone users use their smartphones while in a retail store (price matching, searching for online reviews, seeking additional product information etc.).
92% of Showrooming in the US is completed via Amazon.
Showrooming activity levels are similar throughout the West (US, Australia, UK).
The data on this page is supplied by a number of companies including (but not limited to) Forbes, Statista, CFI Group, and Deloitte. Please note that data is limited and some figures listed demonstrate the potential impact of Showrooming by sector, not necessarily the actual impact. For example 43% of shoppers "Showroom" Toys but that doesn't necessarily mean these shoppers bought the product elsewhere.The potential impact is $14B, however, actual impact is unknown. For a full list of sources please email info@tapmedia.com.au.